Privacy policy


Effective Date: September 22, 2026


True North Behavioral Health respects your privacy and is committed to protecting information you provide to us. This Privacy Policy explains how we collect and use information in connection with our website and SMS/text messaging services.


1. Information We Collect


We may collect information you voluntarily provide to us, including your name, telephone number, email address, and information you submit through our website, contact forms, intake forms, or other communications with our practice.


When you opt in to receive SMS messages, we may collect and retain your mobile telephone number and information regarding your SMS consent.


2. How We Use Your Information


We may use information we collect to:


  • Respond to inquiries and requests.


  • Communicate with you about appointments and scheduling.


  • Send appointment reminders and other service-related messages.


  • Provide and coordinate services.


  • Communicate important information about our practice.


  • Maintain records of your communication preferences and SMS consent.


  • Comply with applicable legal and regulatory requirements.


3. SMS/Text Messaging


If you opt in to receive text messages from True North Behavioral Health, we may send you SMS messages related to appointments, scheduling, inquiries, and other service-related communications.


True North Behavioral Health does not sell or rent your mobile telephone number or SMS opt-in information to third parties for their own marketing purposes.


SMS consent and mobile telephone numbers will not be shared with third parties or affiliates for their own marketing or promotional purposes.


Message and data rates may apply, and message frequency may vary.


You may opt out at any time by replying STOP. For assistance, reply HELP or contact us at 610-936-8470.


4. Information Security


We use reasonable administrative, technical, and physical safeguards designed to protect information we maintain. However, no method of electronic communication or storage is completely secure.


Standard SMS/text messaging is not necessarily a secure or encrypted method of communication. Please avoid sending highly sensitive or confidential information by ordinary text message.


5. Healthcare and Protected Health Information


When applicable, True North Behavioral Health handles protected health information in accordance with applicable federal and state privacy requirements, including HIPAA where applicable.


Our SMS messaging service is intended primarily for administrative and service-related communications. Please do not use ordinary SMS messaging to transmit detailed clinical information or information that requires a secure communication method.


6. Third-Party Service Providers


True North Behavioral Health uses third-party service providers, including Nextiva, to facilitate telephone, SMS/text messaging, website, scheduling, electronic communication, and other business functions.


These providers may process information on our behalf as necessary to provide their services and as permitted by applicable law and contractual requirements.


7. Cookies and Website Technologies


Our website may use cookies and similar technologies to operate the website, understand website usage, and improve our services.


8. Your Choices


You may contact True North Behavioral Health regarding questions or concerns about our privacy practices, subject to applicable law.


You may opt out of SMS communications at any time by replying STOP.


9. Changes to This Privacy Policy


We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated effective date.


10. Contact Us


True North Behavioral Health


Phone: 610-936-8470


Email: Dr.Pellegrino@truenorthbh.com


Website: www.truenorthbh.com